Archive for March, 2011

HELP the JAPAN RELIEF FUND on SATURDAY, APRIL 2

March 30, 2011

On Saturday, April 2,  our sushi vendor, AFC Sushi, will be donating 10% of all sushi sales to help those in Japan who have been devastated by the recent earthquake and tsunami.  We are partnering with them and matching their 10%.  Therefore, a full 20% of all sushi sales at our sushi bar will go towards this effort.  We will be forwarding the proceeds to the Japan Relief Fund.
100% of all donations contributed to the Japan Relief Fund go directly to experienced, non-governmental relief agencies in Japan that have experience in humanitarian relief as well as in aiding in the restoration and development of destroyed areas.

We hope that you can help out this worthy cause.  Stop in on Saturday and buy some sushi!  If you are having a party or a catering event on Saturday, be sure to order a tray or two of sushi and help this worthy cause.

This week, look for another Wisconsin grown product in our produce aisle – Kitchen Kleen Potatoes!  Based out of Rice Lake, Nuto Farms, has been growing these potaotes for over 80 years.  The Midwest Food Alliance has certified these potatoes “environmentally grown” so when you buy them, you know you are getting a product grown using sustainable farming methods.

As always, remember to check out our weekly ad specials.  Hope to see you Saturday – together, we can help to make a difference.

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Posted by Jeff Maurer



What a great weekend for the Badgers!

March 23, 2011

First of all, I would like to give a big shout out to the great weekend the UW Athletic Department had this weekend!  Congratulations to the UW Women’s Hockey team on their fourth NCAA championship in six years, to the UW Men’s Basketball team for reaching the Sweet 16, and the UW Wrestlers and Swimmers who brought home individual and team honors in their respective NCAA events!  It was a great weekend to be a Badger fan!

If you’re going to be watching the basketball tournament this weekend with friends, why not try out some new sushi trays from our sushi bar!?  The sushi chefs have created some new, tasty dishes like the four different Chef’s Sampler trays, Sushi Caprese, the Dynamite Summer Roll and more.  Prices range from $4.99-$12.99.

Don’t forget to stop by the deli and order some party trays for your party!  Our trays can accommodate a small or large party.  Pick up drinks from our wine and beer department.  You’ll get 10% off your wine purchase when you buy 6 or more bottles of wine!

The Wisconsin Film Festival begins next Wednesday, March 30.  If you haven’t done so already, order your tickets online or at the Festival Box Office inside the Memorial Union.  Tickets are $8 for general admission and $5 with your student ID. We are proud to be part of such a great event!  It’s like having Sundance in our backyard!

The cheese tastings are back!  Look for cheese samples by our deli counter every Monday night from 4-7p.  We’ll be sampling great cheeses and pairing them with a perfect complement of beer or wine.  This Monday, we will be sampling Montchevre Goat Cheeses from Belmont, WI.

Check out our in-store specials this week.  Let’s hope the Badgers have another great weekend!  Enjoy the game!

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Posted by Jeff Maurer



CONGRATULATIONS TO OUR iPAD2 WINNERS and various updates

March 16, 2011

A big CONGRATULATIONS to our iPad winners!  They are:

Jenny Englert – won via our Facebook page
Tom Johnsen – won via our website drawing
Grant Armour – won via our True Local mobile app
Jason Moore – won via our in-store employee incentive contest

These winners will receive the iPad2 when they return from spring break!  Check out their pictures on a future Facebook posting or on our website.

We are in the process of stocking up for Passover.  If there are requests you have, please let me know.  We already have a huge selection of items available but more are coming in daily.

Just a reminder, we are proud to be sponsoring the Wisconsin Film Festival (March 30 – April 3) again this year.   Go to their website for a movie schedule, dates and to reserve your tickets.

Check out our specials this week on our website and/or in the Wisconsin State Journal.  Please note that these special prices will be in effect for eight days rather than the usual week!

If you celebrate Lent, our Clam Chowder, available on our hot bar on Fridays, is meat-free during this period.  Chef Greg usually makes the chowder with hints of bacon added however, he has taken out the bacon in honor of Lent.

Hope you are all enjoying the great spring weather.  If you are out and about, please stop in and say HI!

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Posted by Jeff Maurer



Thanks for making our First Anniversary a HUGE success!

March 9, 2011

Our First Anniversary Sale was a great success!  Our iPad giveaway promotion ended yesterday and we drew our three winners today.   We are still awaiting confirmation from the three winners and will let you know our lucky winners soon!  We will not be awarding the iPads until early next week because we are going to award the winners with the new iPad 2 which come out on Friday!   Thank you so much to everyone who entered our giveaway.

If you downloaded our True Local mobile app on your iPhone during the past couple of weeks, I would love to know what you think!  Are you using it?  Do you find the information helpful?  Is there anything we can do to improve it and/or its features?  Shoot me an email or go to our Facebook page and leave a comment!  If you haven’t downloaded it yet, you can do for FREE.  Here is the link:  http://bit.ly/TRULOC.

Our Wrap of the Month for March is the Black n Bleu Chicken Wrap.  It’s blackened Gold N Plump chicken breast, bleu cheese dressing, lettuce, tomato, and red onion for only $3.99!  Check it out in our deli.

We are proud to be sponsoring the Wisconsin Film Festival (March 30 – April 3) again this year.   Go to their website for movie schedule, dates and to reserve your tickets.

Check out our specials this week on our website.  We have great specials to celebrate Mardi Gras and the start of Lent.

Thanks again for making our anniversary sale a success and we’re looking forward to many more!

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Posted by Jeff Maurer



Our BIG Anniversary Sale Continues…

March 2, 2011

It’s the second BIG week of our Anniversary Sale!  Here is how we are celebrating…

  • Our ad this week features over twelve BUY ONE, GET ONE FREE specials!  This is good on Lay’s Potato Chips, Chips Ahoy Cookies, Ben & Jerry’s Ice Cream and so much more!  Look for this week’s ad in the Wisconsin State Journal and our website.
  • If you haven’t done so already, download our True Local iPhone app FREE from the iTunes store.  If you download the app now through March 8, you will automatically be entered to win one of three iPads we are giving away during our anniversary sale!  If you’ve already downloaded our app, I would love to hear your feedback.  You can either respond back to me or go to our Facebook page and let me know what you think.
  • Because you are already receiving our emails, your email has been entered into our iPad drawing on our website!
  • Come into the store and register to win a bag of groceries valued at over $25.00!  Drop your name and contact info into the box in the produce section to register!

If you came to our 1st Annual Winter Barbeque last Friday, thank you!  Check out the pictures from this (cold) event on our Facebook page!  All of the proceeds are going to the Madison School of Hope.

Our anniversary celebration lasts through March 8!  We hope you’ll stop by, enter our drawings and take advantage of all of the great money-saving specials throughout the store.

Thanks again for a great first year and we’re looking forward to many more!

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Posted by Jeff Maurer