The Fresh Blog
We’re on the Radio!
September 3, 2010
Listen to Magic 98 for our pre-recorded spots and to Pat every weekday from 6a-9a, when he’ll highlight our store.
Plus, Magic 98 will be giving out Fresh Madison Market gift cards in conjunction with on-air radio promotions and listener sweepstakes!
Listen for how you can win!
Click here to listen to our radio ad!
August Blog
August 31, 2010
At Fresh Madison Market, we are constantly changing to meet and exceed your expectations. I’d like to take this opportunity to tell you about a lot of great changes and additions that have been happening at the store.
We have expanded our PARKING time limit from 30 minutes to 60 minutes with a $25.00 purchase in our parking garage! This came from numerous customers saying they feel rushed with the 30 minute time limit. I hope this helps your shopping experience with us. Enter our parking garage on Lake Street, follow the signs to Fresh Madison Market and an elevator will bring you directly into the store. Remember to bring your voucher with you so we can validate it.
You’ll find an EXPANDED SELECTION of speciality and natural products. We have added new products per customer requests like items from Hebrew National and Palermo’s Pizza. Our selections are constantly evolving so be sure to check in often…you never know what you will find!
We are now accepting the RED CARD! If you are not familiar with the Red Card, please check their website, www.redcardmealplan.com. The Red Card is a debit card that can be used at various businesses around the downtown area and we proud to be a part of this great program!
You can find Chef Greg in our kitchen not only making great items for the deli and bakery but also teaching! We are now offering COOKING CLASSES every Thursday from 6:30- 8p. Classes are $25. You can find a complete schedule of the classes on our website, www.freshmadisonmarket.com. Please call 608-963-1171 to register.
Chef Greg has also been busy preparing for many special events around the downtown area and he is anxious to go to work for your upcoming business meeting, party, or special event! We have a full “EVENTS MENU” available on our website or at the deli counter. Choose party trays off the menu or create your own! We’ll be happy to accommodate whatever you prefer!
One of our biggest accomplishments this summer has been working with the Allied Drive neighborhood to offer healthy food alternatives to the people who live there. We are sponsoring a bus to and from the store to this neighborhood twice a week. Our goal for this is simply to give residents access to healthy food choices. Since Cub Foods left this area in 2008, a grocery store has been lacking in this neighborhood. We want the residents to be able to go to a grocery store rather than rely on fast food options. The bus has been extremely successful and we are glad that the people are taking advantage of this program.
Have any ideas for us? Products you would like to see in the store, a topic to be covered in a cooking class, ideas for community involvement? Contact me and let me know. As always, thanks for shopping with us and hope to see you soon.
Jeff Maurer
Owner
New Online Coupons
June 21, 2010
With the economy still not as good as it could be, we are always looking for ways to save. Hopefully, you have been using our new website to check our weekly specials and take advantage of our special in-store coupons to help you keep more of your money in your pocket. In addition to these money saving features, I want to tell you about an exciting NEW feature we have just posted to our site to help you save even more!
Last week, we unveiled an innovative, new online coupon gallery. This dynamic way to save money while shopping for your groceries has been made available through our partnership with the Nash Finch Company and Coupons.com Incorporated, a leader in Internet printable coupons.
We know that you are looking for ways to ensure that your dollars stretch to meet the needs of your sometimes-strained budgets. We have now made it even easier to save money while still getting the quality groceries you need for your family. The coupon gallery features dozens of savings in all departments throughout the store. The best part is that not only do you get savings but also convenience – this service is available anytime you are – just logon to our website; browse your favorite gallery and press “clip” to print the coupons you want. The site keeps a running total of the chosen coupons so you can watch your savings add up! On your next trip to Fresh Madison Market, just present the coupons at the checkout and save!
You may not be a “coupon clipper” but hopefully this site will convert you! It’s easy to use, features everyday products that you use and you don’t have to flip through the Sunday paper to find the coupons! Use the coupons you need, when you need them!
As always, thank you for shopping with us and hope to see you soon with a handful of coupons!
Jeff Maurer
Owner, Fresh Madison Market
Summer, Sweet Summer
May 20, 2010
Wisconsin is telling us it is time to get the grill out and enjoy the severe yet wonderful lack of snow we have to look forward to. As most of our customers notice from what resides in my deli case, I have a grill in my kitchen. I grill salmon, chicken, ribs, brisket, tempeh, asparagus, green beans, fruit, vegetables, and just about anything I can get my hands on. Grilling gives you another layer of flavor to appreciate in food beyond the usual barrage of seasonings, marinades, and spices. Salmon is just more special to me with those beautiful diamond grill marks.
Some awesome items soon to appear in the deli island are live soft shell crabs. (Learn how to clean soft shell crabs!)
In the restaurant world, chefs look forward to this special time of year around late spring when soft shells bust into the market. Generally, they are available only with large amounts of lead time and pre-ordering. We will have them available as long as we can get them.
Copper River salmon season was recently open for a very short 12 hours, making them a little harder to get, but we expect to have them available by the end of this week.
Cheese Chatter
When I was on the west coast, something my friends and I enjoyed was the abundant events of wine and cheese tasting. So I decided to take advantage of the Friday night scene at Fresh Madison Market and do one of my own. It is free of charge; just walk in and come find me this Friday, May 21st, between 5:30pm and 6:30pm, by my cheese case and deli. Please remember that if you are going to sample wines I need to check your ID. I have a wheel of Comte Gruyere, a wheel of Rogue River Bleu, and a crate of Barber’s 1833 Vintage Cheddar that I have been dying to tear into—and I think this Friday night is the night. Try the Gruyere with some sexy bright white wines, and maybe even a Port or bossy Malbec with the Bleu and Cheddar.
Hope to see you there!
May Blog
May 12, 2010
Now that the weather is turning warmer, grilling season has begun! Stop in today and come to our Meat Department where you’ll find a huge variety of meat and fresh seafood. We also have all of the “extras” you’ll need to make the perfect grilled meal!
Our meat case is stocked with Angus Pride® meat. When you choose any cut of this meat, you are guaranteed the meat will be tender and full of flavor. That’s because Angus Pride® uses only Angus beef, beef that’s known for its flavor and mouth-watering tenderness. Every cut is certified USDA Choice.
The best cuts for grilling are tenderloin, ribeye, t-bone, top sirloin and strip steak. Remember the best way to detect doneness is with a meat thermometer, stuck in the middle of the steak. Once taken off of the grill, internal temperature will increase 5-10 degrees. See Angus Pride’s® website for more grilling tips and recipes at www.anguspride.com.
You’ll also find a large variety of seafood in our seafood case. Salmon, shrimp, tilapia…all great fish for the grill! Don’t forget spices or rubs to make the seafood really tasty!
Spring also ushers in parties…graduation parties, family reunions, Memorial Day!. If you have a party or event coming up and you’re not sure what to make or simply don’t have time, we can help. Our Events Menu is now out and it outlines a sample of trays we have available. Or if you have a specific idea in mind, we can help make it come to fruition. All of our trays are made fresh for your event and are created by our in-house Chef Greg. He has had extensive catering experience and can help make your party a success.
You can download a copy of our events menu on our website or pick one up at our deli. Call (608-287-0000) or email (gsmart@freshcitymarket.com) Chef Greg directly and he will help you figure out serving sizes, trays and prices.
Be sure to check out great money-saving coupons we have on our website under our Weekly Specials tab. Keep coming back because we are continuously changing these offers. Follow us on Facebook and Twitter to stay updated on all of the store happenings, special offers and new product information.
Have a great spring!
New Website
April 22, 2010
Welcome to our new site! We have added features to make your shopping and online experience with us even easier! Our most exciting change to the website is that we have added ONLINE SHOPPING! You can now shop our inventory online and we’ll deliver your groceries straight to your house! Or, take advantage of our SHOP & STOP option — you order and pay online, drive up to our entrance on Lake Street and we’ll deliver your groceries to your car..no need to even get out!
We have added a new recipe database as well as a place for you to keep current on our specials! Our new recipe database offers 1,000s of great recipes that are easy and affordable.
Keep current on the happenings and community events Fresh Madison Market is involved in by seeing all of our press releases and event announcements now featured on the site. You can also peruse our department offerings, meet our department managers and check out the brands we carry in store by linking to the manufacturer’s sites just by clicking on their name.
We still make it convenient for you to contact us and we encourage you to do so! Fill out our survey and give us your feedback…we love to hear your ideas, suggestions and comments. Enjoy the new website!
Online Shopping
April 13, 2010
In case you haven’t heard or seen, we now offer online shopping! We’re so excited to bring you this feature and hope that it helps make your life less hectic and your shopping experience with us hassle-free!
Online shopping is so easy…just go to our “Online Shopping” tab, set up an account and start shopping! You’ll find the same products that are in our store, at the same low prices! After you place your order and pay online, we will deliver your groceries within two hours after we receive your order. You can do your shopping online up to 7 days in advance of when you want your groceries delivered.
In addition to online shopping, we are also offering our exclusive Shop N Stop feature! You order your groceries online and rather than having us deliver your order to your home, you just call us five minutes before you arrive at our store, pull up to our entrance on Lake Street, and one of our store employees will bring out your order and load them into your car!
In case you find yourself, or know of someone, without computer access, you can call our toll free number, 1-877-933-3003. A customer service representative will help take your order and payment, and we’ll deliver just as we would if you placed your order online!
(Phone orders available 7am-4pm, Monday through Friday)
I hope that you will take advantage of our new ordering features. Free up some time and have us take care of your shopping and delivery! We are looking forward to it!
In Business with Jody & Joan
April 1, 2010
Click the website below to listen to Jeff’s interview on WTDY-AM’s “In Business with Jody & Joan.”
Second post
March 24, 2010
Fresh Madison Market is a full service grocery store located in downtown Madison, Wisconsin. Also located in close proximity to the University of Wisconsin – Madison campus, the store serves as the neighborhood grocer for students, faculty and local residents. Since its opening in January 2010, it has been introduced to the community as the “fresh” new grocery option. With emphasis placed on nutrition, dietary options and unique services such as its sushi-to-go area, a grind your own natural peanut butter station and a gluten-free section, the market appeals to both small basket purchasers and families desiring fresh ingredients for a home cooked meal.
For the redesign and redevelopment of www.freshmadisonmarket.com, we will be creating a Web site that will remain familiar to their customers but will allow greater flexibility and functionality. The goal of the new Web site is to enhance usability and interactivity while supporting the future growth of the market and its online presence. In addition to the design, we will deploy an open source Content Management System (CMS) that will provide Fresh Madison Market with 24/7 access to automatically update content so the site remains as new and “fresh” as it proudly boasts about its products.
Just as cheesy as can be!
March 17, 2010
One of my favorite hangouts in the store is the cheese case in front of the deli island. I’m excited to share that that cheese case is only going to get better — we will soon be getting yet another cheese case! We expect our new cheese case to be in place on or around April 6th. In the new cheese case, Wisconsin Rules! Only items that are crafted here in our great state will be allowed to reside in the new cheese case. Look for items from Wisconsin’s Finest, Crave Brothers, Bucky Badger, Carr Valley, Hooks, Cedar Grove, and BelGioiso, plus a lot more. And yes, we will have a supply of the highly sought after Hook’s 15-year aged Cheddar around that time as well by request only at the Deli.
